Adobe reports 7mil page requests to download Flash from iPhone OS devices
Doherty notes that by December 2009, as many as 7 million iPhone users had tried to download Flash. Figures had reached 3 million by June of that year.
Source: iPodNN
I found out about this statistic about a month ago, didn’t think much of it. This morning @bjango tweeted some perspective on this statistic that I wanted to share.
Perspective:
7mil = ~10% of all iPhone/iPod owners attempting once.
7mil = ~0.02% of all app downloads.
Source: @bjango
Those figures add up pretty well when you combine iPhone and iPod Touch sales.
I know I have gone to that page, by accident. I wanted to see if a site had a Quicktime version of a video and in the process I clicked on a “Please install Flash” badge. I didn’t want to go there but I did. There’s no way of determining how many of those 7 million wanted to go to the Adobe site. Im sure you could kill a few 10-100 thousand visits because of misdirection or a forced redirect.
10% in comparison to the whole iPhone OS base is not much. It would look like 90% of iPhone OS user’s are either informed about the Flash and iPhone OS situation or just don’t need Flash on their mobile device. Knowing that most, if not all, Flash embed objects on the web have some type of “Download Flash here” fallbacks in place. This is a low figure and actually may show that people maybe don’t care about Flash?
Just an example of how information can be hidden from you. When you know the proportion of the metrics at play then you will know the truth.
